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Why Hiver is the best GrooveHQ alternative

Mar 29, 2022
Customer Service
5 min read

Try Hiver, a feature-rich but simple alternative to GrooveHQ

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Try Hiver, a feature-rich but simple alternative to GrooveHQ

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Groove is a great help desk software for small teams, and is loved by many. But, it comes with a rather concerning downside: your team will be forced to manage support emails from a completely new interface — one that does not look or function like the inbox your team is used to. 

There’s a steep learning curve involved and the onboarding is a nerve-racking process (more on this later). 

Managing customer emails should be simple. And there is no better place than your inbox. 

When you use Groove, your team will have to keep switching between their inbox and Groove quite often — and that naturally causes sync delays. What you see in Groove might not be the current status of the email.

A review on G2 says: I wish Groove refreshed more frequently/automatically. Our team doesn’t always see when a ticket has been updated before acting on it. 

If you’re looking for a Groove HQ alternative for managing customer support, you’ve got to check out Hiver, a solution that helps you deliver brilliant customer service right from your inbox. With Hiver, you can manage inboxes like [email protected] or [email protected] right from your work email.

In a nutshell: Hiver helps you do anything a regular helpdesk does – but right from Gmail. You still have access to inside Gmail — again, right inside Gmail.

Before you read further: Hiver only works for Google Workspace/Gmail users.

In this post, we’ve put together a few points that will help you evaluate if Hiver is the Groove alternative you are looking for.

How Hiver compares against Groove HQ for managing customer support

  1. Hiver works right on top of Gmail. Its Hiver retains the native Gmail search. Groove, on the other hand, makes searching the inbox more confusing than ever.

Hiver helps you deliver great customer support right from Gmail

With Hiver, you manage the [email protected] email address right from your good-old Gmail. Oh, and it does not make your inbox complicated  — your emails continue to appear like they have always been. The shared inbox becomes an organic part of your inbox — nested in the Gmail left panel for easy accessibility. 


GrooveHQ, on the other hand, looks entirely different from Gmail. It’s a whole new interface. Your team will be forced to spend considerable time learning how to use GrooveHQ.


Hiver helps you have real conversations with customers

Great customer teams know that their job is much more than resolving tickets. It’s about empathizing with customers, and actually helping them. 

Hiver helps you have human and real interactions with customers — as opposed to robotic conversations involving ticket numbers

Groove, unfortunately, works like a typical ticketing system which turns every email conversation into a ticket. 

Hey, we’ve received your email. We’ll be in touch with you as soon as possible. Your ticket number is A73745. Please quote this when you get in touch with us again. 

How does this sound? This is not how you want to talk to your customers. Ticket numbers make everything transactional and dampen the customer experience.

Hiver gives you more control over your data (and is super easy to set up)

Hiver does not come in the way of your existing data or workflows. Existing labels, filters, or old (but relevant) email threads — everything stays that way it was. You always have complete control over your data.


With Groove, it is not easy to import your existing Gmail labels and filters to GrooveHQ. You have to set up everything from scratch — double the effort. 

The set-up process demands a lot of work at the same time. To receive emails in your GrooveHQ mailbox, you’ll have to set up auto-forwarding for every person on your team. Onboarding new team members will always be a slow process.

And there are always compatibility issues — that can cause inability to archive certain emails, emails ending up in spam/junk folder, and emails getting lost.

Hiver is as secure as it gets (your emails stay on Google’s servers)

Hiver is the only help desk solution that does not store your emails. Your emails always stay on Google’s servers. Gmail uses TLS encryption to transfer your data. It protects your emails with the industry-standard 128-bit encryption. It’s virtually impossible for your data to leak.

Groove does just the opposite of that. Your emails are moved to Groove’s database. Moving your data away from your service provider’s servers is never a great idea from a security standpoint.

Hiver: A powerful yet lightweight help desk solution

  1. Handle customer requests in a systematic way – Turn customer emails into actionable tasks, in just 1 click from Gmail. Tracking their statuses is a breeze too.
  2. Stay on top of emails – With Activity Timeline, you get a quick view of the series of actions taken on customer emails in your shared inbox. 
  3. Notes for internal discussions – Eliminate Cc/Bcc/Forwarding for email collaboration. Add Notes for faster and contextual team discussions.
  4. Avoid stepping on each other’s toes – With Collision Alerts, two of your teammates will never reply to the same email again.
  5. Automate the grunt workAutomate key actions like assigning emails and chats based on rules, or closing and archiving emails with robust automation.
  6. Exceed customer expectationsSLA’s help you set and measure your team’s responsiveness to emails.
  7. Offer real-time support – With Hiver’s live-chat, you can offer your customers instantaneous support without needing to move out of Gmail.
  8. Send better emails – Save canned responses as email templates. Collaborate on your email responses by sharing email drafts with teammates.
  9. Measure customer happiness – Add customer surveys (CSAT) at the end of emails to measure customer happiness and know if their expectations are being met.
  10. Measure team performance – Get deep insights into how your team is doing on responding to and resolving your customer queries.

Try out Hiver?

Hiver is one of the top-rated customer service software across leading marketplaces like CapterraG2 and Chrome Web Store.

We’d urge you to sign up for a trial (14-day Free Trial) and see if it works for you.

If you’d like us to show you how Hiver makes managing shared inboxes a breeze, you can always book a demo.

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Harsh is the content lead at Hiver. He's jocular, loves dogs, and is always up for a road trip. He also reads - when Netflix gets boring.

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