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9 Email Templates to Request Customers for Product Reviews

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9 Email Templates to Request Customers for Product Reviews

Jan 22, 2024
5 min read

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Product reviews are a valuable source of social proof for businesses. These online reviews can help you increase sales, boost customer trust, and improve your search engine ranking. But getting customer reviews can be a challenge.

That’s where product review email templates come in. These templates can help you craft personalized and persuasive emails that may encourage your existing users to leave a positive customer feedback.

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In this blog post, we will share 9 product review request email templates you can use to get more product reviews. We will also provide tips on how to write effective product review emails.

Table of Contents

1. The Thank You Email

This is a great email to send to customers shortly after they make a purchase. In the email, you can thank them for their business and ask them to leave a review. You can use this email marketing strategy to also offer them a small incentive, such as a discount or a free gift, for leaving a review. This can increase your chances of boosting your open rates. Ensure you give send this after giving them enough time to use your product.

2. The Reminder Email

If you don’t hear back from a customer after sending them a thank you email, you can follow-up with a reminder email. In the reminder email, you can reiterate your request for a review and remind them of the incentive you are offering.

3. The Personalized Email

This email is a bit more personalized than the previous two templates. You can mention something specific about the purchase or the customer experience with your product. This will help to make the email more relevant and persuasive.

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4. The Exclusive Incentive

This email is crucial as it encourages customers to share their feedback by offering an exclusive incentive, such as a discount or free gift. 

5. The Social Media Email

Social media reviews have a far-reaching impact, as they can influence a broader audience beyond the existing customer base. By encouraging happy customers to share their thoughts on social platforms, review sites, marketplace for local businesses, yelp or Google reviews, the company gains exposure and increases brand and even SEO visibility.

6. New Product Launch Review Request

Gathering early reviews for a new product is vital as it helps the company gauge the product’s initial reception and identify areas for improvement. Positive reviews generated during the launch can create buzz and attract more customers. Additionally, addressing early feedback can lead to product enhancements and foster customer loyalty.

7. Upsell Review Request

Upsell reviews play a significant role in convincing potential customers to invest in an upgraded product or service. Positive reviews from satisfied customers act as persuasive testimonials, building confidence in the value of the upsell. These reviews help potential buyers make informed decisions, leading to increased conversion rates and revenue.

8. Restock Review Request

Restock reviews are essential in reinforcing customer satisfaction and loyalty. By soliciting reviews when customers reorder a product, the company reinforces their positive experience, encouraging repeat purchases. This works well for e-commerce websites. Positive reviews also serve as powerful testimonials, attracting new customers and building brand credibility.

9. Customer Anniversary Review Request

Get Started

Product reviews are a powerful tool for any online business. They can help you increase sales, improve your products and services, and build customer trust. These templates are designed to be personalized and engaging, and they can help you increase the number of reviews you receive. 

Shobhana has been recognized as a 'Top Customer Support Voice' by LinkedIn. Her expertise lies in creating well-researched and actionable content for Customer Experience (CX) professionals. As an active member of popular CX communities such as CX Accelerator and Support Driven, she helps professionals evaluate tools for their support team and keeps a keen eye on emerging industry trends.

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