About this event

B2B support isn't a queue of independent tickets. Complex, high-stakes issues touch engineering, finance, CSMs, and the customer - often simultaneously. Every handoff between them is where context gets lost.

Join us in this session to break the problem into three layers and show exactly where coordination breaks at each one - and what it looks like when it doesn't.

Speakers

Agenda

Inside the discussion

00:00-2:00

Welcome and Opening Context

We walk through a single support ticket, touching five teams, to show exactly where collaboration breaks and what successful coordination looks like at each layer.

2:00-21:00

3 Chapters and Live Demo

Chapter 1- Inside the team, the thread is already breaking.

Chapter 2 -  The ticket leaves the building. Context doesn't travel with it.

Chapter 3 - The customer is doing their own support.

21:00 - 29:00

Closing & Q&A

The team closes the webinar by asking attendees to reflect on the last ticket that took longer than it should have. Where did the delay actually happen - and was it visible to anyone in real time?

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